How to Close More Storm Restoration Sales: 4 Proven Techniques
- Anthony Rigsby
- Feb 15
- 2 min read
Updated: Feb 18
In storm restoration sales, securing leads is only half the battle—closing the sale is where contractors make their money. Yet, many contractors struggle with objections, trust-building, or negotiating with insurance adjusters. Here are 5 proven techniques to close more storm restoration jobs and boost your revenue.
1. Offer a Free Roof Inspection with a Written Report
• Provide homeowners with a detailed photo report of their roof’s condition.
• Highlight any storm damage and explain what it means in layman’s terms.
• Leave them with a printed copy or digital PDF of your findings.
Close Tip: End your inspection with:
“Would you like us to meet with your insurance adjuster to ensure they see the same damage we found?”
2. Focus on Handling the Insurance Process for Them
• Explain that you are experienced in working with insurance companies.
• Offer to meet the adjuster and ensure they assess all damages thoroughly.
• Discuss potential upgrades, such as impact-resistant shingles, that insurance might cover.
Close Tip: Say:
“You only pay your deductible—everything else is handled by your insurance. Shall we get the claim started today?”
3. Use Social Proof and Customer Reviews
• Show before-and-after photos of completed storm restorations.
• Provide video testimonials from satisfied customers.
• Offer to connect them with a past customer in their neighborhood.
Close Tip:
“Would you like me to share contact information from a neighbor we recently helped?”
4. Offer Financing Options to Overcome Cost Objections
• Promote low monthly payment plans for deductible or upgrades.
• Highlight 0% interest financing for 12 months (if available).
• Provide a QR code to apply for financing directly from their phone.
Close Tip:
“Would a $99/month payment plan make this project more affordable for you?”
Use Storm Inspectors’ pre-qualified leads to connect with homeowners who are already looking for storm restoration services.